Insights
5 Trends to Watch: Nutrition
The nutrition category continues to evolve as consumer demand rises for tailored solutions that align with individual health goals and lifestyles. This year, personalized nutrition will become the focus and at the heart of this shift are functional ingredients.
read more5 Trends to Watch: Ice Cream
Ice cream has long been a treat synonymous with indulgence and nostalgia. In 2025, wellness and innovation will come into focus for the category as this year’s trends reflect a growing demand for snacks that nourish the body and mind.
read more5 Trends to Watch 2025: Non-Alcoholic Beverages
The beverage market is evolving to meet the demands of health-conscious consumers seeking drinks that go beyond quenching thirst. Better-for-you beverages continue to evolve, offering functional benefits like energy-boosting ingredients and beauty-enhancing properties to support active and wellness-focused lifestyles.
read more5 Trends to Watch 2025: Savory
Consumers are drawn to the comfort and familiarity of authenticity and traditional food and beverage. There’s a growing desire to reconnect with cultural roots, rediscover heritage-inspired recipes and experience the rich stories behind time-honored ingredients.
read moreSneak Peek: 5 Trends to Watch in 2025
As the year draws to a close, we’re thrilled to give you an exclusive preview of what’s cooking in the world of flavors for 2025! Our annual 5 Trends to Watch is the culmination of months of consumer research, market analysis, and creative exploration.
read moreInspiring Seasons: Winter
Winter is a season of warmth, comfort and indulgence, where flavors evoke memories of festive gatherings and cozy nights by the fire. Seasonal flavors during this time embrace the richness of the holidays and the nostalgia of traditional recipes, offering a harmonious blend of sweet, spicy, and earthy notes.
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